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 digital commerce

My role: Content Strategy >> omnichannel Integration >> Brief — Interactive CONTENT STRATEGist + PROGRAM MANAGER, Led integration of Fall 2021 Consumer experience across Digital Commerce, retail In-Store/On-Device, UX and Design; unified product launch narrative, buy flow and story arc

Nike brand creative + Digital

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Oracle brand creative + digital

my role: Program Manager + content cURATOR — experience strategy supporting Brand, Sports marketing, exec influencers, partners, GTM, field marketing for online+Offline experience integration across global events, organic engagement, paid search + Social, web, Mobile, email

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Content creation + Content Strategy

my role: Research, copywriting+editing for Demand Media, content provider to AZcentral Fitness, LIVESTRONG, Chron Fitness and others

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2-LinkedIn Editors' Pick.png

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3-UX Foundations Storytelling.png

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Side hustles + passion projects

My Role: e3 Esports + gaming blogger, social media + DIGITAL COMMERCE STRATEGIST, contemporary fiction author

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My values

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